Blog
A guide to product attributes in WooCommerce
We’ve designed hundreds of websites, including eCommerce sites, and one question we get asked a lot is what product...
What is VOD advertising, and how does it work?
VOD advertising (video-on-demand advertising) is a similar advertising medium to TV and a way for brands to place video...
Why making minor updates to your content could be damaging your rankings
Making small changes to your content can damage your site’s rankings, according to a major new study that tracked updates...
A/B testing in Meta Ads Manager: What it can do for you
If your business is running paid social ads, spending valuable time and money on Facebook and Instagram, A/B testing should...
Google’s built-in AI features for ads
There’s no getting away from it – AI is everywhere in the Google Ads platform. For a long time, Google has been forcing us...
Personal branding for business: How to turn your team into a powerful marketing tool
Prefer to listen to your content? Caz talks about personal branding in this podcast from the team at Marketing Labs. If...
Customer reviews 101: Insights and best practices
‘There’s no such thing as bad publicity’ doesn’t apply when it comes to customer reviews. A few lines of negative feedback...
A beginner’s guide to Ahrefs’ Domain Rating (DR)
Although it is not an official ranking factor used by Google, which keeps its internal authority metrics private, Domain...
Making sense of WordPress structure – Are you making a mess?
So, you’ve finally got your WordPress site up and running, and you’re ready to start dumping content and products into the...
How to bulk schedule sale prices in WooCommerce using CSV & Google Sheets
This guide is for WooCommerce store managers and web developers who need to bulk-apply scheduled sale prices and dates in...
Our top 10 recommended WordPress plugins to improve your website
If you’re building a WordPress website for your business, one of the first things you’ll quickly discover is its...
The short-lived TikTok account of Sky Sports Halo
Trying to find and target specific demographics means researching and taking the time to understand the language and tone...












