People want to hear from other people. And the statistics back this up. User-generated content (UGC) is more memorable and...
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Social Media Marketing
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Shoppable social media posts: The ultimate guide [2024]
If you're looking to monetise your social media with shoppable posts, you're in the right place. Using shoppable...
How to create an effective social media strategy
A social media strategy is indispensable for any business looking to thrive online. With social media as a marketplace for...
Is social search overtaking Google?
Billions of people search Facebook every day, and it’s not the only social platform that can boast big figures when it...
Top video editing apps for social media in 2023
Social media is an ever-changing landscape, with trends changing in a flash. However, some of the top-performing social...
Threads – a guide to Meta’s new micro-blogging platform
If the latest social media platform from Meta hasn’t come across your desk yet, where have you been? Threads attracted 100...
Should you be using TikTok for marketing?
Is TikTok the right social media platform for your marketing strategy? It’s gone from strength to strength but what benefits does TikTok offer? Find out
Gen Z On Social Media: Community Building Is Key
Social media is a powerful tool, helping you to connect with your audience, grow your brand and encourage sales. However,...
Using customer reviews as a marketing tool
Consumers have gotten wise to a lot of marketing and advertising methods and trust in marketing continues to fall. However,...
Pssst! Did you know we have our very own podcast?
If you’re a business owner or a like-minded marketing professional then this podcast is for you. It’s full of insights, industry news, tips and advice. You’ll learn about search engine optimisation (SEO), pay-per-click (PPC), content marketing, branding and website design.