Blog
Bing vs Google ads – where should you spend your money?
Bing has a search ads tool? Yes, it's true… Who knew? Of course, you’ve heard of Google ads. People often talk about Google...
What is user-generated content, and why is it important?
People want to hear from other people. And the statistics back this up. User-generated content (UGC) is more memorable and...
Shoppable social media posts: The ultimate guide [2024]
If you're looking to monetise your social media with shoppable posts, you're in the right place. Using shoppable...
How to create a Google Merchant Centre shopping feed [2024]
Unlock the power of online retail with our guide to setting up your Google Merchant Centre. From product listings to...
How to increase landing page conversions with video
In the ever-changing world of digital marketing, it’s more important than ever to remain competitive online, especially...
What is programmatic advertising, and how does it work?
In this blog, we demystify programmatic advertising, looking at what it is and how it works. We examine the role of...
The benefits of regularly updating your WordPress plugins
Updating your plugins is essential for the security and functionality of your WordPress website. As technology advances, so...
How to create an effective social media strategy
A social media strategy is indispensable for any business looking to thrive online. With social media as a marketplace for...
How to sell on Amazon for beginners
Are you feeling overwhelmed by the thought of selling on Amazon? Fear not; we're here to guide you through the complexities...
How to measure the success of your content marketing
Measuring the outcome of your content marketing efforts is far from straightforward, but it’s critical if you want to...
Site migration SEO: common mistakes and how to avoid them
When preparing to migrate your website, it pays to plan for SEO, or you risk damaging your rankings. Website migration SEO...
How PPC and SEO can work together to drive results
If you’re managing your PPC & SEO separately, you could be missing valuable opportunities to improve your tactics and...