Resources
Less is more: The rise of debranding in modern marketing
A new trend has been emerging among marketers for some time now: debranding. It refers to a strategic shift or...
Short #45: One Page Marketing Plan
In this week's short, we sit down with Matt to explain why having a one-page marketing plan is crucial and how...
Blab #19: WooCommerce 101
In this Blab, we are joined by our resident Web developer, Josh, our CEO, Matt, and our Creative Director, Tom, to dive...
Short #44: Educate vs Selling
In this week's short, we are joined by our Creative Director, Tom, to cover the importance of a user's journey and...
Beginner’s guide to retargeting ads: How do they work?
We’ve all been there. You’re about to buy something but abandon your cart at the last minute before paying. Some time later...
Short #43: What is A/B Testing?
In this short, our SEO Executive, Tilly, talks us through the process of A/B testing, covering what it is, how it works and...
Static HTML vs WordPress CMS: What’s the difference?
So, you’re thinking about building a new website for yourself or a client. What route do you take? Static HTML or WordPress...
Blab #18: Google vs Bing PPC
In this Blab, we are joined by the dynamic duo Nick and Matt to unpack the pros, cons and insider tips on leveraging Google...
Short #42: Website Usernames
In this short, we are joined by Marketing Labs' very own Web Developer, Josh, to discuss the importance of having a...
How to write about a subject with a low search volume
There are some things that people talk about a lot – football, the weather, politics, and, of course, what happened on Love...
Short #41: Updating Internal Links to Replace 301 Redirects
In this short, our CEO Matt provides us with a simple SEO hack that will help you fix your internal links to replace 301...
What is a URL slug, and why does it matter for SEO?
Search engine optimisation (SEO) consists of dozens of moving parts. URL slugs are one of them. This post looks at...
