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A different kind of Bing ads agency

If you’re tired of doing the same thing and seeing the same results, try Microsoft advertising.

We’re a Microsoft PPC agency in Nottinghamshire specialising in maximising our client’s return on investment – what we call in the business ROAS (return on ad spend). In simple terms, this means our clients earn more than they spend.

What makes us different?

We’re innovators, experimenters, algorithm alchemists. We have our own side hustles and test sites where we try new things and experiment with new features before we roll them out to our clients.

When you partner with us, you will benefit from this combined experience and knowledge.

Crucially, we don’t have account managers. If you choose to work with us, you’ll have direct access to the people managing your Bing ads account.

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    Why choose us for your Bing ads managment?

    Everyone wants more bang for their buck, and you can get it with Bing. Fewer people are taking advantage of Microsoft advertising, which means the price per click is lower for some key industries (around 70% lower than Google Ads).

    Millions of searches happen every day across Bing and its sister sites, Yahoo and AOL. Advertising with Microsoft (Bing) offers an opportunity to expand your reach and engage a new audience.

    And crucially, this audience is growing year on year.

    If you’re ready to expand beyond Google Ads (or you’re just ready for a new PPC agency), now is the time to consider Bing ads. It’s a fresh place to try new things and reach new people.

    It’s also a great place to start if you’re a new, small, or up-and-coming business.

    How are your ads performing? Request your free PPC audit

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    What our customers say about us

    We have a proven track record of delivering phenomenal results for our clients. But don’t just take our word for it. 

    Read what our customers have to say about our services.

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    Boneham Turner

    The Marketing Labs team were incredibly knowledgeable, helpful and immediately stood out in the crowded online marketing arena. Their approach is refreshing, and the results keep on coming. I would highly recommend Marketing Labs when considering your digital marketing strategy. 

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    Price and Buckland

    We’ve been working with Marketing Labs for a few months now and are already seeing some great results.

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    Peachy Belts

    As a small company, I am very cautious about where I spend my marketing budget.  From the beginning, I liked Matt and his team, they really listen and understand what I need and go above and beyond to create the results.

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    Working with a Bing advertising agency

    We take a data-driven approach to maximising our client’s campaigns. With decades of hands-on experience, we produce high-impact, cost-effective advertising campaigns across Bing, Yahoo, and AOL.

    The secret to our success? We continually assess performance and tweak campaigns to get you the best possible results. 

    Our Microsoft ads services include:

    • Account setup review
    • Past account performance review
    • Bid strategy and budget optimisation
    • Audience targeting and management
    • Performance analysis
    • Optimising landing pages for conversion
    • Regular reporting

    The result is high-performing pay-per-click campaigns that bring in more targeted traffic and encourage conversions while delivering exceptional returns on investment.

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    Digital marketing executive, Josie Quigley Jay, sits at her desk working

    Psst! Did you know we've got our very own podcast?

    How we work: a step-by-step process

    We have a broad mix of clients at various stages of growth. Big or small, we have packages to suit every size and type of business. Here’s a brief overview of how we work with our PPC clients.

    Step 1: Video call

    We always like to start with an introductory video call to discuss your requirements and get to know you and your business objectives.

    Step 2: PPC audit

    Once we have access to your ads account, we can examine it to see how well you’re doing and how close you are to achieving your objectives.

    Step 3: Our findings

    We’ll present our findings for you to review with a few recommendations based on its current structure and advice on how to implement these changes.

    Step 4: Work starts

    The greatest value comes from working collaboratively on a long-term plan aligned with your business objectives. This gives us the best chance of securing a high return on investment for your campaign.

    Our latest PPC and Bing ads content

    Stay up to date with the latest PPC content from the Marketing Labs team!

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