The Marketing Labs team is growing.
We’re happy to welcome Joanna Carter Tipton to the Marketing Labs team. Joanna is joining us a Digital Marketing Specialist to help further improve results for our clients and put her own spin on our marketing.
Experience and Expertise: Joanna’s Background
Joining us fresh from her role as Content Manager at a prominent Yorkshire furniture manufacturer, Joanna has over 8 years of digital marketing experience both within agencies and in-house. She specialises in content and social media marketing, with a great wealth of knowledge when it comes to improving organic performance.
Joanna has previously been responsible for content marketing strategies aimed at improving SEO performance and user experience. She has helped to build brand awareness, traffic and conversion through content delivery, helping companies across the UK to realise their digital potential.
On top of content marketing, Joanna has also helped brands build their social media presence through the creation and implementation of social media strategies. Her combination of organic and paid social media activities have seen growth for both B2B and B2C brands and, most recently, has supported the launch and growth of a new eCommerce brand.
Outside of her life as a marketer, Joanna is a keen cook and recipe developer (you might recognise her from a brief but colourful stint on BBC’s MasterChef), she is a big fan of trying new gins and can often be found wild swimming at many of Yorkshire’s beauty spots.
We look forward to Joanna settling in with the Marketing Labs team and using her experience and skills to help our clients achieve the best possible results.